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Google: Yahoo It!

Google: Yahoo It!

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Edition details

Dimensions:
Unframed: 70cm (W) x 72cm (H)
Framed: 78cm (W) x 80cm (H) x 3.5cm (D)

Medium: 
11 colour screenprint plus metalic paint on Somerset Tub Sized 410gsm.

Edition size: 
50

Authentication: 
Signed and individually numbered by the artist.

Certificate of Authenticity:
Hand-made certificate of authenticity (made from an actual floppy disk) sent separately.

Release date:
2nd February, 2023 at 6pm GMT -- [ Sold out by 6:23pm]

Published by: 
Toxic Arts, UK

 

Packaging

Each print comes rolled in a bespoke black tube, wrapped in acid free paper.

 

About this work

This is my third screen print release. Yet again, working with the awesome team at K2, it's been the result of many months of work. This print is different from the past two in that we used multiple paintings to create the final image, designed to more accurately capture the painted style of the originals.

This screenprint is comprised of 10 separate layers of acrylic (and metallic) paints, each with varying opacities, designed to work together to create the final image. 
 

Message from the artist:

“How do you get a forward slash on the keyboard?” The first time I used the internet was not an easy experience and involved me reading URLs from a book containing a number of ‘useful’ websites. These were all fairly basic, but nevertheless I was hooked.

Internet forums and online chat rooms were a gateway to a wider world. The way in which we interact with technology continues to evolve, and never has this been more important than in the way we interact with the internet. Access to the sum total of all human knowledge is all but useless without some means to search and make sense of it all. Early internet search engines tried to do exactly that, however, it was a difficult task. In fact, I remember the first time I used the internet.

Google not only indexed the contents of websites but used their “backrub” algorithm to help create PageRank.

How does one catalogue the internet? Early search engines attempted to predict the relevancy of websites based on whether they contained a specific term. However, Google was able to design a system that not only checked if a website contained a search term but also checked how many other websites referenced that site to determine its credibility.

The thinking was simple: if lots of other websites link to one site, it’s more likely to be a credible source. The more ‘Backrubs’ the better. So was born a search engine that has transformed the modern world. We “google” things now.

The demise of yahoo can show that one day google might themselves be a distant memory.

This artwork is my homage to a company I respect for helping shape the modern world.

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